Shopify mentorship for founders

One-on-one Shopify mentorship for founders who want to learn to run their own growth. Straight answers on Meta and Google Ads, email, conversion and running the business, from someone with 8 years in e-commerce, 50+ brands and budgets from $1,000 to $250,000 a month, who also runs her own brand. $75 USD an hour, and the first 30-minute call is free. See pricing.

Who mentorship is for

  • Founders running their own ads who want a senior second pair of eyes.
  • New stores that want to set up tracking, ads and email correctly the first time.
  • Founders managing a freelancer or agency who want to understand what good looks like.
  • In-house marketers stepping up to their first senior role.

What we work on

  • Meta and Google Ads: structure, creative testing and budget rules.
  • Tracking you can trust, and which numbers to make decisions on.
  • Email flows and retention.
  • Conversion: product pages, landing pages, checkout.
  • Running the business: margins, cash for ad spend, hiring and when to bring in help.

How sessions work

  1. Free 30-minute call to agree what you want to get better at.
  2. 1-on-1 sessions at $75 USD an hour, live in your own accounts where useful.
  3. Between sessions, you do the work, and we review results next time.

Prefer someone to do it for you? See fractional growth manager.

Learn from real accounts

The playbooks come from accounts I've run: Taylrd, Shift, Brooklyn Transfers and my own brand, Myndr.

Pricing and availability

Meta ads and tracking audit

$300 USD, fixed

Written fix list and a recorded walkthrough within 3 business days of access.

Hourly consulting

$75 USD / hour

Second opinions, troubleshooting and working sessions. Available within an hour, Monday to Friday, 9am to 4pm Eastern.

Meta + Google, up to $15,000 ad spend

$1,500 USD / month

Both channels managed by me, for stores spending up to $15,000 a month on ads.

Over $15,000 ad spend

Custom

Quoted on a free call, based on your accounts and channels.

Prices in USD. Ad spend is paid directly to Meta and Google and is not included. The first call is free. Full pricing and what's included.

Related case studies

All case studies

Real case study

Taylrd

Premium menswear

Ran acquisition and lifecycle in-house as the brand's performance marketer and Marketing Director, then after its acquisition, returned through Branva to grow monthly revenue 491% across email, Meta and Google.

  • Performance marketing
  • Email marketing
  • Paid ads
  • Marketing ops
+491%
monthly revenue
4.78
avg. Facebook Ads ROAS
7.23x
Google Ads ROAS
34.6%
revenue from email

Real case study

Shift

Zero-nicotine lifestyle pouches

Took over ads, tracking and lifecycle for a zero-nicotine lifestyle pouch brand that two prior agencies had left fragmented, and grew total store revenue 300% in 30 days.

  • Meta ads
  • Google Ads
  • Tracking
  • Lifecycle
  • Full-funnel
+300%
total store revenue
2.8x
ROAS, Meta + Google
-40%
customer response time
100%
Amazon launch-ready assets

Real case study

Myndr

Perimenopause brain fog (in-house brand)

My own in-house DTC brand for women in early perimenopause, launched store-to-ads in 14 days on an AI-run stack, with symptom-first Meta ads pulling a 10% CTR.

  • In-house brand
  • Meta ads
  • Quiz funnel
  • Klaviyo flows
  • AI-run launch
10%
CTR on symptom-first Meta ads
14 days
store, flows, ads and affiliates live

Common questions

What is Shopify mentorship?

One-on-one sessions where an experienced e-commerce marketer helps a founder learn to run ads, email, conversion and growth decisions themselves, using the founder's own store.

How much does Shopify mentorship cost?

$75 USD an hour. The first 30-minute call is free.

Do I need to be running ads already?

No. Mentorship works for setting up from scratch as well as for improving accounts that are already running.

Can mentorship turn into done-for-you work later?

Yes. Some founders start with mentorship and later hand the accounts over on a monthly plan.

Tell me what your store is doing now. I'll tell you what I'd fix first.

A free 30-minute call. Bring your ad account and Shopify numbers if you can. You leave with a short list of priorities, whether or not we work together.