Ran CRO, local SEO, Meta ads and Google Ads as one coordinated system for a Brooklyn DTF printer, growing gross sales 1,300% and orders 1,900% in a quarter.
- +1,300%
- gross sales
- +642%
- sessions
- +1,900%
- orders
- 2.22%
- site-wide conversion rate
Shopify CRO consultant
A Shopify CRO consultant for stores whose ads bring traffic that doesn't buy. I find where paid visitors drop, between landing, add to cart and checkout, and fix the pages that lose them. At Brooklyn Transfers, site-wide conversion went from about 1% to 2.22%. $75 USD an hour, or scoped with a monthly plan. See pricing.
Where conversion is usually lost
- The landing page doesn't match the ad. The promise in the ad isn't the first thing on the page.
- The product page doesn't answer the buyer's questions: sizing, turnaround, ingredients, shipping, returns.
- Mobile friction: slow pages, buried prices, a checkout that asks too much on a phone.
- Late surprises: shipping costs that only appear at checkout.
The step-by-step version is in How to Increase Your Shopify Conversion Rate From Meta Ads.
What I do
- Read Shopify's conversion funnel and session data to find the biggest drop.
- Rewrite product and landing pages for cold traffic.
- Fix mobile checkout friction and late-appearing costs.
- Build quiz funnels that match visitors to the right product and capture email.
- Test one change at a time, so results mean something.
Real CRO results
- Brooklyn Transfers: product page rewrites and mobile checkout fixes took site-wide conversion from about 1% to 2.22% in a quarter where gross sales grew 1,300%.
- Lina Lennox: checkout and product page fixes lifted add-to-cart to purchase 42%.
- Myndr: a quiz funnel that picks up from the ad's moment of recognition instead of dropping visitors on a product page.
CRO with the ads, not after them
I run CRO alongside paid traffic because the two decide each other's results: a better page lowers what each order costs from the same ads. Hourly at $75 USD, or scoped alongside a monthly plan on a free call.
Pricing and availability
Meta ads and tracking audit
$300 USD, fixed
Written fix list and a recorded walkthrough within 3 business days of access.
Hourly consulting
$75 USD / hour
Second opinions, troubleshooting and working sessions. Available within an hour, Monday to Friday, 9am to 4pm Eastern.
Meta + Google, up to $5,000 ad spend
$689 USD / month
Both channels managed by me, for stores spending up to $5,000 a month on ads.
Meta + Google, up to $15,000 ad spend
$1,500 USD / month
Both channels managed by me, for stores spending up to $15,000 a month on ads.
Over $15,000 ad spend
Custom
Quoted on a free call, based on your accounts and channels.
Prices in USD. Ad spend is paid directly to Meta and Google and is not included. The first call is free. Full pricing and what's included.
Related case studies
All case studiesUnified creative, paid ads, email and Shopify admin for a women-founded silk haircare brand, growing sales 100% while cutting ad cost per sale 30%.
- +100%
- total Shopify sales
- -30%
- ad cost per sale
- 4.2x
- blended ROAS
- +42%
- add-to-cart to purchase
My own in-house DTC brand for women in early perimenopause, launched store-to-ads in 14 days on an AI-run stack, with symptom-first Meta ads pulling a 10% CTR.
- 10%
- CTR on symptom-first Meta ads
- 14 days
- store, flows, ads and affiliates live
Common questions
What does a Shopify CRO consultant do?
A Shopify CRO consultant finds where visitors drop out of the buying path and fixes the pages and checkout steps responsible, so more of the same traffic turns into orders.
What is a good conversion rate for a Shopify store?
It varies a lot by category, price and traffic source. Cold paid traffic converts lower than email or returning visitors, so compare your paid traffic over time rather than against a single benchmark.
How much does Shopify CRO cost?
My rate is $75 USD an hour. Larger page builds are scoped on a free call.
Do you need a lot of traffic to do CRO?
Not for the biggest fixes. Missing answers, mobile friction and late shipping costs are visible without a formal A/B test. Statistical testing needs more traffic, so smaller stores start with fixes.